User Experience, Web Design
Blindsgalore.com
The new web design for the online retailer offers a simplier user experience which led to higher conversion rates and more returning customers. Paying consideration to web usability and user case studies allowed them create a web experience that standouts in a sea of retailers.
The design's foundation is based on use cases, flow charts and wireframes. The designs have been user-tested and metrics reviewed through Omniture for continually improvement.


